What a fantastic experience the second annual 50/50 Day was! Here were some of the highlights: 36,334 live events in companies, schools, museums, and homes in 62 countries all screening films, engaging in discussion about #GettingTo5050, and making action pledges; People tapping in online from nearly all 195 countries in the world; Press highlights including CNN, Forbes, NBC, NPR, CNET, and more; and 700,000 views of our live stream programming, live from our studio in San Francisco.
We brought 20 speakers into the live stream including Jada Pinkett Smith, Kimberle Crenshaw, Matt McGorry, and many more. We also tapped into 30+ events around the globe from Nigeria to India to the Empire State Building to Refinery29’s Comedy 50/50 Day events to The Wilson Center in DC to the ERA Coalition’s nation-wide campus 50/50 Day event featuring speakers like Patricia Arquette and Carol Jenkins.
All this with one theme: #GettingTo5050, a gender-balanced world that’s better for everyone. All genders. All races. All ages. All issues.
Head on over to WhyIPledge5050.org to commit to an action that will help move the needle in #Gettingto5050. The site offers 50 specific things you can do, whether you’re a CEO, a parent, a student, an educator, anyone. It also offers resources to help you realize your pledge(s).
Our brand new 4 minute film Why I Pledge 50/50; our centerpiece 20 min film that started it all, 50/50: Rethinking the Past, Present, and Future of Women + Power; and curated films from our partners.
We offer hands-on discussion kits for all events. You can also use our online discussion materials for all ages. Materials are also translated in Spanish.
Co-Founder of 50/50 Day Julie Hermelin and the Office of Los Angeles Mayor Eric Garcetti have partnered to create this fantastic toolkit that offers a step by step guide to bringing greater equity to your city government or organization. This toolkit was unveiled as part of 50/50 Day 2018, and is a resource provided as part of the WhyIPledge5050.org Action Pledge Tool. Check out the toolkit here.
Join hundreds of 50/50 Day Ambassadors around the globe who are passionate about making this change. Join the Facebook group for a dynamic conversation, to share your resources, learn how to make the most of your 50/50 Day event, and to meet fellow thought leaders around the world.
50/50 Day Founders: Tiffany Shlain, Sawyer Steele, Julie Hermelin
Partnership and Engagement: Makenzie Darling
Technical Co-Producer: Jon Luini, Chime Interactive
Video Production Partners: Mike Krenztman, Red Summit Productions, and Tim K. and Jeff McGinniss, ArgusHD
Social Media Strategy: BrainTrust: Kristi Bergeron, Kendra Bracken-Ferguson, Nicole Grossberg, Danielle Garcia
Press Relations: PKPR: Patrick Kowalczyk and Jenny Chang
Streaming Engineer: Shinya Suzuki
Streaming Host : Patrick Spohrer
Production Assistants: Daniela Sirkin, Tamara Williamson
Interns: Tyler Dolph and Stacy Andryshak
Check out highlights from last year, including a Times Square billboard, ABC News, NPR, Variety, Bloomberg, and Time Magazine on our highlights and press page. You can also watch the complete lineup of speakers from 2017 here.
50/50 Day and the greater #GettingTo5050 Movement is supported by a wide range of corporations, foundations, and individuals. Major 50/50 Day partners range from Refinery29 to British Airways (who showed 50/50 on all of their flights in May) to United State of Women, ERA Coalition, Global Fund for Women, and over 80 organizations dedicated to #GettingTo5050.